On This Day

William Lyons

Mr Jaguar William Lyons

Profession: Mr Jaguar

United Kingdom

Biography: Co-founder of the Swallow Sidecar Company in 1922, as Chairman William Lyons announced the company change of name to Jaguar Cars in 1945

Born: September 4, 1901
Birthplace: Blackpool, England

Generation: Greatest Generation
Chinese Zodiac: Ox
Star Sign: Virgo

Died: February 8, 1985 (aged 83)

Historical Events

  • 1922-09-04 William Walmsley and William Lyons officially found the Swallow Sidecar Company (later Jaguar Cars) in Blackpool, England
  • 1945-03-23 The Swallow Sidecar Company headed by William Lyons agrees to change its name to Jaguar
  • 1961-03-17 Jaguar head William Lyons debuts the first E-Type model at the Geneva International Motor Show, creating a sensation

Famous British People